San Diego Comic Con and Cross-Promo Etiquette

Evening thunderstorms in Santa Fe make for gorgeous sunsets!

I’m super excited making plans with Grace (Darling) Draven for San Diego Comic Con. She was originally coming along as my guest, hoping to keep a low profile and just enjoy some girl time. Now her publisher found out she’s going, so I get to go to the Penguin-Random House party as her guest. We’ve also made plans to meet up with our readers who don’t have passes to the Con itself. For anyone interested in the San Diego area, Grace and I will be at the Marriott Marquis pool bar by 8pm on Friday, July 19. We’ll hang there until 10pm, when it closes. I think some intrepid fans have a plan to get there early and snag a seating nook. It might be mobbed, but we’ll be there! We’re both traveling light, so we won’t have much stuff with us, but we’ll be happy to sign books, swag, underwear (I really did this once – clean and unused, however) that you bring. We’ll also be at our leisure to chat, discuss, and answer questions. Sorry to make you all come down to the Comic Con crush, but that’s how we could fit this in.

I’ll also be on a panel and signing at the TOR booth with giveaways of THE ORCHID THRONE. Details here.  

It’s going to be so fun!

The last few days on my podcast, First Cup of Coffee with Jeffe Kennedy, I’ve been talking about the difference between marketing and promotion, and also social etiquette for asking for cross-promotion with other authors. If you listened there, I’m going to say pretty much the same thing here. I tried doing transcriptions of the podcast, for those of you who don’t like to listen to stuff, but it takes me close to an hour to correct a 20-minute podcast. Plus it costs me .10 cents/minute. I did add a donation button on the podcast, to help supplement the costs, but that’s just way too much time. So I’m going to make an effort to discuss important stuff (not cat wrangling, hummingbirds and notes on the weather – regular features of the podcast) here on the blog, too.

What happened to set me off was I received an email addressed to “Dear Author Friends” that then apologized for the mass email, blamed social awkwardness for it, and then proceeded to deliver a slick publicity package for her new series, asking me to share pre-prepared quotes, memes, etc.

It came to my semi-secret email, the one I reserve for friends and business folks like my agent and editors, and I had no idea who this author was. Not a friend, that’s for sure.

I did search of my Outlook items and found her. We were on a panel together two years ago – and I used that “good” email address for discussions about the panel. She harvested my email address, put it in this list of “author friends” and gave it to a publicity person who put this email together for her. Some of my real author friends who looked at the letter recognized some of the language as being canned.

So here’s a hint, for anyone thinking about doing something similar. Yeah, maybe some of those people you blitzed will post your promo for you. But for many of us, that’s just a really good way to piss off your author community. If you can’t take the time to contact me directly and personally – and there are a LOT of ways on social media to reach me or my assistant – then why will I spend my time, or pay for my assistant’s time, to help you?

Also, I don’t care who you are. If you take someone’s email address from a business correspondence and use it to send a mass email to promote your book? You, my so-not-a-friend, are an email spammer. There’s a special circle of hell for spammers.

I often cite cross-promotion with other authors as my favorite kind of promotion. It’s also by far the most effective. Witness what a great team Grace and I are, as above. But please notice that Grace and I are FRIENDS. I want her to succeed and she wants the same for me. We share a lot of readers, and that’s awesome. We also share mutual regard and sincere good wishes for each other. That’s what networking is about. Grace and I first “met” online because of our readers cross-recommending us. We had coffee at a con and became friends. (That infamous coffee date ended up lasting three hours because we clicked. That doesn’t always happen, but sometimes it does.) Using the network of your author friends should be entirely predicated on FRIENDSHIP, which means a reciprocal relationship. I’m not talking quid pro quo or bean-counting. I’m talking about good will, about sincere regard and good wishes.

Not spam.

First Cup of Coffee – May 30, 2019

Wherein I develop a new analogy for what revision feels like to me, plus general musing on revision vs drafting because I’m deep into revision brain, working on THE FIERY CITADEL. Did I mention revision?

Setting the Record Straight

A blustery, blizzardy day here in Santa Fe! My iron fairy sculpture has wind-blown rain and snow frozen to it. Springtime in the Rockies!

We had a lovely time in Tucson over the weekend, though they weren’t a whole lot farther along springwise than we are. A cold winter, with lots of precipitation. We’re hoping that bodes well for a lush and lavish summer.

I know, I know. I am an idealist at heart. 

Last week I had a conversation that really stuck with me. Well, to be honest, I was hurt, which wasn’t at all the intention of the person speaking. See, what happened is, I was talking with an aspiring author of science fiction. She’d been struggling with some structural issues and genre expectations, and she mentioned she’d re-read one of my books to study how I’d done certain things. Which is lovely and flattering! I then offered to read her book for her and see if I had any suggestions to offer. She asked if I was sure and I said, yes, I wouldn’t offer if I didn’t want to. And she said, oh, well, a mutual acquaintance of ours had warned her that I was territorial about science fiction and fantasy so not to expect help from me there.

I was frankly stunned.

You know that feeling, like you’ve been punched? That.

And my friend felt terrible. She even tried to convince me that being territorial about a genre isn’t a bad thing, that lots of people feel that way. I suppose that’s true, that territoriality and jealousy are part and parcel of our profession. But to me those are terribly negative emotions and go against everything I believe in and work toward. 

I don’t hold her to blame for telling me, but I am unhappy with the person who said this thing about me. No, I don’t know who it is. My friend wouldn’t say. It maybe doesn’t matter, except that it reflects on the mindset of that person. I don’t know where they got this idea about me, and since they haven’t said it to my face, I’ll have to speak up for myself here. 

I have to tell you all, I immediately went to Grace Draven and she said “Whaaa?” and then “Who said that and why would they say it? You’re one of the most generous people out there with your help and experience. It’s unfair, unjust, and just totally out in left field.” 

Which made me feel much better. Maybe I should just hold Grace’s purse while she beats them up for me. She’s a good friend. She’d probably help me dispose of the body, too.

As satisfying as that would be, I’d rather set the record straight. No, I’m not territorial about SFF. I’m not sure someone CAN be territorial about an entire genre. Even if I wanted to somehow keep all the SFF-writing to myself, I don’t know how I’d go about it. Decline to read and critique other’s work? Refuse to blurb books written by debut authors? Talk smack about my fellow authors in the genre instead of cheering their releases and sharing good news about them? Walk away from collaborative projects? Go all ninja on their asses and slip poison into their morning coffee?

Demonstrably, I don’t do any of those things. (Except maybe the ninja poison thing, in which case no one will ever know I was there BWA-HA-HA-HA-HA!)

I devote a lot of time to supporting my fellow authors and their books, at all levels of the game. In fact, people close to me gently suggest I spend LESS time on stuff that isn’t my own work. I am a Director at Large on the Board of Directors for the Science Fiction and Fantasy Writers of America (SFWA) because I want to support the genre and profession. People close to me gently suggest I spend less time on volunteering too. I ignore those gentle suggestions because I believe in giving generously of myself. That’s important to me. Probably one of my most closely held values.

So, you can see why it bothered me that someone out there talked smack about me this way. You could accuse me of many flaws. I’d most likely agree with chagrin on what they are and renew my intentions to do better. But this is not one of them. I am not a person who worries about there being only so much pie to go around. Pies are easy to make. I’m totally in favor of more pie.

I’m really enjoying my friend’s book, too. When she gets it published, I’ll be the first to cheer about it. 

A Fab Year Ahead for SFF Romance!

Our topic at the SFF Seven this week is books we’re looking forward to in 2019. 

Can I just say ALL OF THEM???

Okay, I’ll try to hone it down to a few. I’d be remiss if I didn’t mention that the final book in my Chronicles of Dasnaria trilogyWARRIOR OF THE WORLD, will be out January 8. A fine way to kick off 2019! Come on over for more.