Social Media – and Knowing What *Not* to Say

Full moon in the Caribbean. Yeah – it was pretty fabulous.

So, this week I am the “voice” of Carina Press on Twitter.(@carinapress)

I know, I know – what the hell was Angela James thinking?? You just don’t put power like that into the hands of an irreverent smart-ass like me. Of course, I have managed not to discuss the plight of iguanas so far…

At any rate, she’s been trying an experiment of having different authors take over the Twitter feed for a week at a time. Apparently Sweden does this – gives the feed to a different citizen each week. It sounds like this has been going well for the Carina feed, so it will continue from here on out.

When Angela first contacted me about doing this, I was all pleased and flattered. And excited, too. After all, I love the Twitter. “Being” Carina Press for a week sounded like crazy fun. I watched the three gals who went before me and paid attention to what I thought worked and what I’d do when it was my turn. Then, yesterday, it was MY chance!

And I got all quiet.

Somehow, representing someone ELSE, someone CORPORATE, brought the responsibility slamming home. No longer could I romp carefree through Twitter – though I like to think I’m reasonably careful about what I say. At one point I meant to say something as me, and inadvertently Tweeted it as Carina. Fortunately it wasn’t bad. But I’ve seen people retract tweets before, saying they sent it from the wrong account and I’d thought, jeez, how hard is it, people? Harder than I thought, turns out! I swear I had the account tagged and then the application sent it as the other. Eep

So, at one point, I did send a much more off-color remark to author Shannon Stacey (@shannonstacey), who had the feed last week. I *very* carefully sent it as me. She replied, asking me how many times I checked which account I was sending from before I hit the button.

My answer? Seven.

I tell you what, this responsibility thing is a terrible burden!

It’s one thing to be responsible to myself and another to represent a whole group of people I respect and admire. But I also know – and have reviewed the guidelines! – that Angela wants our personalities to be part of this. To infuse the Carina feed with who we are. After all, Twitter is better suited to people, with their quirks and errors, than to carefully robotic corporate messages.

And if I say the wrong thing, or from the wrong account, eh – it’ll only be saved by the Library of Congress, in perpetuity.

No pressure.

Deciding on Genre

The conversation prompted by yesterday’s post on writing in multiple genres, both on the blog and elsewhere (sorry, some people ping me in other venues, rather than commenting – it’s all good to me), has gotten me thinking about genre.

First of all, someone pointed out to me that Kris Rusch posted on a very similar theme yesterday, which is well worth reading. Essentially she agrees that it’s good for authors to write in multiple genres because it broadens audience. She also pointed to a workshop conducted by her husband, Dean Wesley Smith, on writing to genre and genre conventions. She kind of complains that only a few writers sign up for this every year, implying that this shows poor business sense.

On top of that, I’m cross-posting this to the Here Be Magic blog, because someone else wasn’t able to, and the theme this month is “Fantasy Romance Favorites.” For those of you not in the swim, fantasy romance is its own sub-genre now.

So I blithely agree to cross-post, then starting racking my brain for fantasy romance books. You’d think this would be easy for me, since Rogue’s Pawn, the novel I have coming out July 16 from Carina, is fantasy romance.

Heh. And yet – not so much.

See, if I’d taken that workshop from Dean Wesley Smith, I would have written the book to the genre I picked. I can see how this would make good business sense. I totally did not do this. I started out with a character. I knew she was a scientist and that she became a sorceress. There were seed images and feelings that I dreamed. The stuff with the bathing chamber deep underground and the Black Dog – all stuff I dreamed.

(I know very few of you have read it yet – soon, soon!)

I did *not* dream the genre. Nor did I decide, “oh! I’ll make this a fantasy romance, which means I need to follow this genre conventions.” No, I wrote the story and there ended up being this waltz of seduction with a manipulative Fae in the story and there were my romantic elements.

Did this method cause me problems? Of course it did! I can tell people it’s kind of like Jacqueline Carey and a bit like Anne Bishop, kind of like Diana Gabaldon and with hints of J.R. Ward. Which, if you have read those writers, probably sounds like a muddle.

Would it have made better business sense to take Smith’s workshop and get good at writing within genre conventions? Probably so.

And yet. I don’t wanna.

This might mean I will never be a hugely best-selling author. Today, I am at peace with that.

Categorizing books by genre help readers find what they want, but that way of defining is only one tool. As readers, we all know it doesn’t always work. How many times have you have to ask the person in the Big Box Bookstore where they shelved a particular author? When I was on my Laurell K Hamilton kick, I had to ask. They’d put her under Mystery. Okay. I’ve read numerous pieces speculating that Fifty Shades of Grey has hit this new audience so big because none of them know it’s a romance novel, much less “erotic romance with BDSM elements.” Young Adult (YA) didn’t even become a genre until recently. What were reading, those of us who were young readers in the 70s and 80s? Hard to say.

This is my problem as a reader, thinking about Fantasy Romance Favorites. Does Jacqueline Carey count? I bet not, because the romantic arc, while important, isn’t the main backbone of the stories. The ISBN has it under “Kings and rulers, succession,” which really amuses me. 

What this comes down to for me is that the whole concept of genre is a construct. It’s not real. It’s about branding and marketing and expectations and easy sound bites, but it has nothing to do with the actual story.

And isn’t the story what it’s really all about?

Last Days of the Publishing Dinosaurs

Las Vegas is a fun place to visit for a party. All glitz, glamour and sizzle. None of it is real. From the massive water features in the middle of a desert to the faux architecture to the illusion that you could win big, it’s all a big show of smoke and mirrors.

And we willingly engage in it, embracing the fancy that we could really be dining in Paris or riding a roller coaster through the skyline of New York City. It’s fun and fabulous and absolutely without substance.

This is perfectly fine, as long as you keep a grip on what is real.

Not always easy to do.

I remember when I was a kid – the kind with ten-thousand questions – and my mom told me that, when I went to school, my teachers would know the answers. To my delight, they did. At least for a few years. Then, as I grew older, I discovered my teachers didn’t have all the answers. A few of the good ones taught me how to research answers for myself.

But the lesson stuck: just because a person appears to be in a position of knowledge, doesn’t mean what they say is real.

Yeah – I’m on a bit of a rant again.

Another industry giant – this time it’s Scott Turow, of legal thriller fame – has written a Missive of Doom about the impending demise of publishing. You can go read it, if you like, though I warn you, it’s just more of the same wailing and gnashing of teeth. The big NYC publishers are imperiled because the Justice Department is suing for price-fixing on ebooks, which is very likely exactly what occurred, and therefore Turow leaps to the worst possible conclusion: that writing and reading will be extinguished.

Ahem.

The part that really gets me is this:

Our concern about bookstores isn’t rooted in sentiment: bookstores are critical to modern bookselling.  Marketing studies consistently show that readers are far more adventurous in their choice of books when in a bookstore than when shopping online.  In bookstores, readers are open to trying new genres and new authors: it’s by far the best way for new works to be discovered.

No, no citation or link on that. Just the assertion of “marketing studies” and that consistent return of data that is apparently so well-established that it’s common knowledge. No actual statistics necessary.

Now, I’m not saying it isn’t true. I’d just really love to see these numbers. Since I’ve never seen them before.

I’d also love to know exactly which era those numbers come from. Because if those studies refer to shopping habits older than the last two years, even the last year, I’d have to cry foul.

I remind myself that this kind of thing happens with major paradigm shifts. There will always be people rooted in the old paradigm who can only see that world crumbling away. They haven’t stepped through into the emerging world yet, so they can’t see the possibilities. Last year, at the RWA conference, a venerable agent gave a seminar on how to succeed in publishing. Someone in the audience asked a pointed question about how electronic publishing had changed things. He asserted that absolutely nothing had changed. He seemed to regard ebooks as a passing fad, if he noticed their existence at all. He also suggested that we buy his 20 year-old book on the industry, which was a hardback because it’s a valuable book, he assured us. After a stunned silence, people began bleeding out of the seminar.

Turow claims he’s not concerned for his own career, but for the lack of opportunity for new authors if the NYC publishers are hurt by this lawsuit. Meanwhile, as I wrote this, Angela James at Carina Press just tweeted that they acquired five brand new authors this week. I wonder how many new authors have been acquired by the big NYC publishers this week?

Times change. Technology grows at a rapid pace.

But the death of something old is not the end of the world. Only of that paradigm. A new one, full of vigor and growth takes its place.

I’m sure the world the dinosaurs lived in was a lovely place. But the climate changed and we now live in a different world. You can only bemoan the passing of the old world for so long. Otherwise you dwell only in the past, not the present.

And that’s not real anymore.

Meankitty Shreds the Vampire

So, I befriended another Carina Press author. (Or now I see – perhaps she lured me in??) I’m a softy, you know. I offered her a guest spot on Ze Olde Blog, coincidentally when I’ll be out of town for the #dayjob. I’m a softy, but I’m not stupid.

But, it turns out, you know that website I’ve been looking at all these years – Mean Kitty? Well, sweet little Jody Wallace turns out to be Mean Kitty’s human servant! And the guest blog? Pah! Jody just let Mean Kitty have at one of my stories and now it’s totally been kittified.

Read on, if you dare.

***

 Feeding the Van Cat

 Through good luck despite her canine leanings, Misty has survived the earthquakes that have torn the world apart, but has no skills to speak of. Or so she thinks. She does have opposable thumbs, and someone must feed the Turkish Van cat who has offered to let her pet his silky, water-resistant fur, and possibly save civilization as we know it, in exchange for sustenance.

 Feeding Ivan is a priority, and Misty finally serves a purpose. Prior to Ivan, she’d actually imagined herself…a DOG person. But when she awakens in Ivan’s spot in the bed, beside a rodent gift from the townsfolk on her pillow, she discovers he has hungers other than canned Fancy Feast. Hungers he expects her to satisfy, since catching mice is beneath him. Today. Unless he’s in the mood. Which he isn’t, so could she please arrange for that?

 Under Ivan’s red-eyed, sharp-clawed persuasion, Misty discovers she has the power to set “Have-a-Heart” traps in hallways, in the pantry, or even under the fridge, and not squeal like a big, silly dog when she discovers a mouse in the trap, awaiting Ivan’s pleasure.

 ***

 Feeding the Van Cat: Corrected & Cattified Excerpt:

 I was compelled to feed him. I had no choice, really. He was so beautiful.

 Earl cleared his throat. “Thank you.” Our town administrator looked around for agreement, but they weren’t meeting his eyes either. Like kids ducking the teacher’s gaze. “Whatever, Misty. We’re all SO happy you get to be.” He trailed off in a sulk.

 A cat servant? Surely no one wanted to be reminded of what they’d be missing. Martyr to the cat?  No, not much better.

 Earl shuffled the papers in his lap. Waiting for me to gloat, I supposed. Well, he had just said that feeding Ivan ought to be the first order of business. We couldn’t very well make plans for our community while the cat in charge of keeping elegance and sophistication alive went hungry, especially since we needed him alert and fat. Me? No one understood why I’d been chosen. I hadn’t brought much to the table so far, what with my love for dogs, and my survival was accidental. Right place at the right time. Turns out stolid New England was just the right place to be for the particular form this apocalypse took. Granite bedrock and all that.

 My boring hometown was a safe haven and everyone wanted in on our resources and cat population. The people turning up every day were let in or turned away depending on whether they liked dogs or cats. I counted my lucky stars I’d been grandfathered in simply because my neighbors didn’t have the heart to kick me out. Excellent keyboarding skills and a dog-friendly personality didn’t count for much in a cat’s opinion. Especially without, um, working keyboards.

I couldn’t afford to brag about being chosen to serve our savior.

Their hearts would harden-they already had. Tonight was pivotal. We’d acquired a Turkish Van cat of our own to preserve civilization here.

Everyone felt better about our future-if we could keep him happy. At least I knew how to open cans. You could say I was a natural.

 And yet, the certainty that had propelled me to my feet seemed to be bleeding away, frightened off by Ivan’s fixed intensity and everyone else’s jealousy. They waited, grumbling, for me to just get on with it. Uncomfortable silence.

 Hi, I’m Misty and I’m a Dog Person. Or I was. I swear, I’m not anymore! I haven’t pet a single dog in twenty-seven days. Kind of a record for me really. Apparently I can learn.

 The Van cat just stared at me.

 I set my yellow pad on the chair and made myself walk across the circle to where he sat in the tacky folding metal chair. My sandals slapped lightly on the tiles, making tinny echoes. Ivan’s roving gaze sent tremors of anticipation in my fingers. His fur looked so silky….

 A few whispered conversations resumed. They probably didn’t like the creepy silence any more than I did. I appreciated their polite attempt not to beg Ivan to pick them instead. I’d never seen a Turkish Van cat swim, as they were reported to love doing-probably none of them had either.

 I stopped in front of Ivan. He rolled over, long, white legs sprawled out in careless indolence. He tilted his head at my hesitation and held out his paw as if to show me his gorgeous claws.

“Perhaps we should step out of the room?” I tried.

 “Meow meow.” His grave eyes watched me with avid intent.

 If I ran, he would definitely find the strength to hunt me down. After all, he’d walked into this room. Heck, he’d arrived at the bridge leading to our sleepy town only last night, offering his sophistication in return for our worship and sustenance. He had to have gotten there somehow.

 He batted my wrist with his paw pads, pricking me with claws of steel.

Exerting steady pressure, he dug in and pulled me closer, parting his lips. White fangs gleamed with fluorescent highlights. My heart thumped in panic, hot fear filling me.

 “Will it hurt?” My voice sounded thready, weak.

 Hunger flared in his eyes at the question. “Mew.”

 Ivan wrapped his paws around my vulnerable, bare arm. The sharp movement splintered any second thoughts. He kicked with his back legs and gnawed. My cheap cotton dress was no protection. The chafe of his claws sent tremors up my body. Terror flashed through me. What if he decided to sneak attack my legs next? From behind…the sofa???

 Then all thought and emotion burst in flame, immolating me through the fierce violence of his teeth sinking into my hand. I’m so sorry! I wanted to scream. I should have opened the can already! The agony of the deep puncture, fear feeding pain, fired through my blood. I struggled like a wild thing, without thought. Animal instinct screamed at me to flee, to escape by any means possible.

 The Van cat held me trapped. There was no escape for me, the mouse flailing under the cat’s paw. [[Meankitty’s note: that last phrase is ORIGINAL! The author totally wanted to go with this version in the first place but was forced to convert it to a romance novel between two-legger types by somebody who likes dogs, no doubt.]]

 My will, never my strong point, snapped. The fight ebbed away with the tide of my blood. The steady drop of pressure left me enervated, without resistance. Darkness filled my brain, prickled with sparking stars. I wilted, becoming a bit of detritus washed upon the floor next to Ivan’s chair. If he chewed off my thumb, my prized opposable thumb, I would be of no use to…anybody.

 Pain filled my veins, pumped through my heart. It replaced my blood, spiraling through my body from the insistent penetration of Ivan’s teeth in my hand. Meow meow meow! Helpless against the crashing waves, I relinquished my last hold on my embarrassing love for dogs and sank into the hot, tarry sea of oblivion.

***

 Jody Wallace, head staff member of the world-famous Meankitty, published the paranormal romance Pack and Coven with Carina Press in February 2012. Since it is about werewolf shifters and witches instead of cats, Meankitty cattified the book here:

http://blog.jodywallace.com/2012/03/cattification-pack-and-coven.html

You can see all cattifications done so far collected here:

http://blog.jodywallace.com/search/label/cattification

 You can find Meankitty’s actual site here: www.meankitty.com You can find Jody Wallace, her servant, here: www.jodywallace.com

Still Got the Radio

So, I did a radio interview last night.

And it was super fun.

Desmond Haas has a website called the Romance Radio Network and he interviews authors over the phone, then posts it on his site. I’ll also get to post it here on my own website. Yeah, you can listen to me babble on. Like you have nothing better to do.

At any rate, Desmond read Sapphire before the interview and seemed to love it! Well, he said he loved it and then he gave all sorts of specific reasons for it. That was the best part: he really “got” the book. It’s always lovely to get compliments or good reviews, but the very, very best part of being a writer is talking to someone who understands your characters. He had insightful observations about who they are that hadn’t occurred to me, but were right on target. He also described the story in a different way than I’d thought of it, which showed me new and illuminating elements. Best of all, I tend to think of myself as a pretty feminine writer, so for a guy to think I got the male side of the story right. Well, that’s just amazing.

SO fun.

You know what else is fun? When I went to grab that link, like a good hyperlinking blogger kitty, I saw this:

Can you see what that says? Here, let me show you a close-up. You know you want me to.

Ya-huh! Ya-huh! <- that’s me doing an end zone dance. Not pretty. Be glad you can’t really see it.

I’m sure this will change in the blink of an eye (which is why I screen captured it for posterity). This is all pre-orders, so thank you all for that. For pre-ordering, for saying such lovely things about the story, for sharing the love.

Cupcakes all around!

The Wages of Professionalism

I wonder why I only get these eerie iridescent colors at sunrise and not at sunset? Something to do with the air being cooler? Doesn’t seem logical, but there it is.

I’m sure there’s an explanation for it and I just don’t know what it is. Some things there aren’t sound reasons for. Like a lot of publishing.

Yesterday, Angela James posted a very interesting piece to the Carina Press blog about how the acquisitions team works. And why that team rejects about 40% of what their editors recommend for acquisition. See, Carina uses freelance editors. You pitch to them, send them your work, maybe revise and resubmit. The editor can reject the stauthor history, marketability, editorial needs of book and why they did (or in some cases did not) love it. For established authors, we look up sales figures, both from Carina Press, if they’re a returning author, and via Bookscan, if they’ve published elsewhere. We discuss what we know of the author’s writing and sales history, what they’re like to work with, how popular the genre is, merits of the manuscript, how much work it will need, and how it fits into our program.ory at any point during this process, but if she decides yes, then she has to write up a report for the acquisitions team to convince them to accept the work for publication. (They also write up reports for the rejected works and Angela often tweets those reasons, which can be educational.  She recorded ones from the other day here, if you’re interested to see.)

What’s interesting about the breakdown of that 40% rejection from the acquisitions team is all the information they take into account. Among other things:

  • author history
  • marketability
  • editorial needs of book
  • sales figures, both from Carina Press, if they’re a returning author, and via Bookscan, if they’ve published elsewhere
  • author’s writing and sales history
  • what they’re like to work with
  • how popular the genre is
  • merits of the manuscript
  • how much work it will need
  • how it fits into Carina’s program

Regular readers know where I’m going with this. Yeah, it’s the piece that none of us wants to think about. We want each new story to be judged on its own merit, as its own bright and shiny individual thing. It might be, but there is a constant running through this: the author. We cannot afford to be difficult to work with.

I know, I know – you’re pointing to certain Famous Authors renowned for behaving badly. But they make TONS OF MONEY. Which excuses all most sins. Being an artist is never an excuse to be unprofessional. Not with deadlines, not with how you handle edits, not in elevator gossiping. Just never. Because we live in an age where there really *is* a permanent record. Nothing ever dies on the interwebs.

Another Carina Press editor and author, Rhonda Stapleton, posted a story on her blog the other day about how she had to reject a manuscript that she really enjoyed, because Carina is not handling that genre. She was sorry to do it – until she saw that the author in question posted snippy comments about the rejection. Which left her feeling like she’d dodged a bullet. Who wants to work with someone who’ll snark about you behind your back?

No one. And that’s who we’ll get.

Gifts Beyond Price

Look! Yes, it’s an obsidian necklace (with a bit of citrine). My lovely friends Marcella and Laura sent me this for my birthday.

My actual birthday isn’t until next Monday, but the timing worked out to open it yesterday, which was perfect.

See, Marcella lives on a sail boat and goes from harbor to harbor around Vancouver Island and the San Juan Islands right now. She was trapped by bad weather in a harbor without WiFi for several days. And Laura is under deadline and has gone Walden Pond (staying away from the interwebs for August). So we had to find a window when the three of us could IM conference while I opened my present.

The gift is particularly poignant, because yesterday I also received the contract for my novel, Obsidian, from Carina Press.

Yes, that counts as the official announcement!

I am so blessed in so many ways.

And I plan to wear my necklace non-stop.